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Lab 916
Rebrand
This rebrand was conceptualized and designed for the Amazon Marketing Agency "Lab 916". The brand package includes a responsive logo (with a unique symbol) and related brand guidelines.
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View the logo development process of concept sketches, version development and brand integration & application.

Logo Concept Sketching

Logo Concept Variations

Contrast
Testing

Color
Theory

Final
Developments

Brand Guideline
Application



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