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Lab 916 

Rebrand

This rebrand was conceptualized and designed for the Amazon Marketing Agency "Lab 916". The brand package includes a responsive logo (with a unique symbol) and related brand guidelines.

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View the logo development process of concept sketches, version development and brand integration & application.

Logo Concept Sketching

Logo Concept Variations

Contrast 

Testing

Color

Theory

Final

Developments

Brand Guideline

Application

 © 2020 by Cassandra Slack

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